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There’s a Lot Behind this Name: Matterhorn Asset Management, AG is Now VON GREYERZ, AG

By Egon von Greyerz

Founder and Chairman
Matterhorn Asset Management AG is now VON GREYERZ AG

In this brief yet important conversation between Egon von Greyerz and Matthew Piepenburg, these former “MAMChatters” announce a new discussion series, GOLD MATTERS. The timing and series-change is both appropriate and exciting, as Matterhorn Asset Management, AG has now officially changed its entity name to VON GREYERZ, AG.

VON GREYERZ principal, Matthew Piepenburg, opens by explaining the new entity name as a natural and shared decision among the entire VON GREYERZ organization to reflect the insights and vision of its founder and Chairman, Egon von Greyerz.

As Matthew reminds, Egon’s professional career, which includes years in Swiss banking before taking a small UK retail enterprise to much greater heights as a listed FTSE 100 company, is one marked by a steady understanding of business ethics, personal values and disciplined growth. Those same characteristics shaped Egon’s journey in taking Matterhorn Asset Management from a small circle of family-and-friend investors into a global enterprise with clients in over 90 countries.

Matthew specifically enquires about Egon’s relationship with–and deep understanding of–global debt and risk levels as critical components of the VON GREYERZ narrative, the success of which Egon explains with the clarity earned from decades of experience. Gold, he reminds, is the culminating asset for those who understand the myriad risks now rising before us in real time, from fractured banking practices and geopolitical fissures to unsustainable debt levels and broken fiat currency systems. Toward this end, the VON GREYERZ wealth preservation service via physical gold is the perfect expression of (and name for) Egon’s deeply respected approach to solving for such risks.

Piepenburg concludes the discussion by announcing the enhanced VON GREYERZ website, which offers users an even richer experience (and on-site education) in not only why sophisticated investors own gold, but where and how it needs to be held, and not held, in the current global backdrop. The new website also underscores the menu of services behind VON GREYERZ, which have made it the industry leader in wealth preservation.

About Egon von Greyerz
Born with dual Swiss/Swedish citizenship, Egon's education was mainly in Sweden. Egon von Greyerz began his professional life in Geneva as a banker and thereafter spent 17 years as the Finance Director and Executive Vice-Chairman of Dixons Group Plc. During that time, Dixons expanded from a small photographic retailer to a FTSE 100 company and the largest consumer electronics retailer in the U... More...

Egon von Greyerz
Founder and Chairman

Zurich, Switzerland
Phone: +41 44 213 62 45

VON GREYERZ AG global client base strategically stores an important part of their wealth in Switzerland in physical gold and silver outside the banking system. VON GREYERZ is pleased to deliver a unique and exceptional service to our highly esteemed wealth preservation clientele in over 90 countries.
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