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Power Shifts, Gold’s Resurgence and the Signals Family Offices Should Heed

By Jonny Haycock

In an insightful interview, Jonny Haycock, Partner at VON GREYERZ, explores critical topics shaping the global financial landscape and the signals family offices must not ignore.

Jonny explores the power shift from West to East, underscored by the systematic gold buying by BRICS countries, increasing geopolitical risk, unsustainable levels of debt, de-dollarisation, extreme levels of gold under-ownership and the constant debasement of paper money.

In a historical context, Jonny highlights the pivotal moment when Nixon abandoned the gold standard in 1971, an event that set the stage for today’s economic imbalances. By comparing gold’s value against debased currencies – citing the UK and US as prime examples – he shows how gold has maintained its purchasing power against all paper currencies.

The conversation also delves into gold’s exceptional performance during stagflationary periods and how central banks have manipulated markets to control perceptions. With the BRICS nations potentially backing their currencies with commodities, Jonny outlines the inflation risks and far-reaching implications for global investors, particularly family offices seeking to protect part of their wealth against looming financial uncertainties.

Watch now to learn more about how family offices can prepare for the power shift from West to East.

Jonny Haycock

VON GREYERZ AG
Zurich, Switzerland
Phone: +41 44 213 62 45

VON GREYERZ AG global client base strategically stores an important part of their wealth in Switzerland in physical gold and silver outside the banking system. VON GREYERZ is pleased to deliver a unique and exceptional service to our highly esteemed wealth preservation clientele in over 90 countries.
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